DE  |   -- EN  |   -- RU

E-commerce in Germany

A backbone of economy

Today, any form of economic activity depends on electronic commerce in one way or another. As sales of goods and services continue to shift to the web, hardly any business will be able to exploit its full economic potential without having a digital presence.

Therefore, it is our objective to assist you in giving your web presence a superior legal structuring. Our experts in German IT law will be pleased to provide detailed advice on all relevant questions that may arise in your company.

The web is international

E-commerce is no longer affected only by national law. Due to harmonization measures adopted at EU level and bilateral international treaties, international law is becoming ever more prevalent in contracts in e-commerce.

As a result, both national and international providers of electronically assisted services, like mail-order companies, auction platforms, consultancies, or information portals, must work their way through complex legal requirements. These may include the provisions of the German Civil Code, the Telemedia Act, or the Federal Data Protection Act to mention only some examples.

Your partner for e-commerce in Germany

As a contact partner for all issues regarding electronic commerce, WINHELLER provides advice to retailers and all other companies.

Main focuses of our advisory services include: 

  • Distance selling and e-commerce
  • Online marketing and competition law in e-commerce
  • Online auctions 
  • Mobile payment/ePayment

As executing online orders always requires the processing of personal data, data protection issues are closely related to electronic commerce. Data protection is subject to various laws at German and European level:

  • Federal Data Protection Act (Bundesdatenschutzgesetz; "BDSG")
  • Telemedia Act (Telemediengesetz; "TMG")
  • Telecommunications Act (Telekommunikationsgesetz; "TKG")
  • General Data Protection Regulation (GDPR)

We want you to fully concentrate on your company's success. To be able to do so, you need an experienced partner, who will assist you in finding the best possible solution for your company. We are ready to accompany you along this way. Our highly qualified team of consultants will assist you wherever you need our support, in a practice-oriented and cost-efficient way.

Your German attorney for issues related to e-commerce

Attorney Olga StepanovaAttorney Patricia Jechel and Attorney Lars Gerbe​​​​​​​ are your contact partners for any issues and aspects of e-commerce and data protection in Germany. The easiest way to contact us is by e-mail ( or by phone (+49 (0)69 76 75 77 80). Please do not hesitate to ask us your questions.




Juve AwardLegal 500 Germany 2019
azur100: Top Employer for Lawyers 2021